Regional Tourism Australia’s mission is to grow the economies in regional Australia using tourism and well branded websites that promote the wonderful opportunities that regional Australia has to offer.
We are making it easy for website users to plan trips in regional Australia. We are highlighting water in the Australian landscape, promoting environmental awareness and the use of local produce. We celebrate regional authenticity, nature and culture.
Regional areas have much to offer the visitor including peaceful relaxing surrounds with the creature comforts of home or a bed under the stars. The country communities are proud of their contribution to Australia’s economy, whether from farming, fruit growing, mining or fishing, or tourism. Tourism is a significant contributor to Australia’s economy - for example in the Murray Darling Basin region of Australia $9 billion is generated by tourists compared to $15 billion generated by primary production.